“Whether they want to be astronauts, ambassadors, or accountants, girls need to know – not just think, but really know, deep down in their gut – that nothing can stand in their way.”

National Coalition of Girls’ Schools

I was inspired by this quote, but also by the students themselves. The “script” for the video came from casting interviews with real students. In this video appear their real-world dreams, illustrated in a style to reflect their youth and creativity. Because after all: little girls with dreams become women of vision.

Project Title: Little Girls with Big Dreams 
Client: St. Margaret’s School
Role: Art direction, project management/logistics, casting, illustration
Production: Roll.Focus Productions (Mike Walker and team)
Goal: Promotional video to generate awareness on social media and garner new student applications for Junior Kindergarten to Grade 12 school.